If I could give a dollar for every time someone has said that LinkedIn is only for job seekers, I’d be a rich woman…AND all those “someone’s” are wrong.
LinkedIn is for job seekers…AND it’s for professionals who truly are looking to connect with other professionals who can help them in their business.
LinkedIn is a social media platform, and even though it’s intended for professional purposes, you should use it in a way that has potential clients interested in learning more about you.
Because one thing is 100% true: people buy from people…and they buy from people they know, like and trust.
When you share stories - not just the “corporate-y” posts…those stories connect people.
How do you know what stories to share?
Think about a client you’d love to work with. What would they want to know about you that would set you apart from your competition? What stories can you share that shine a light on your unique qualities?
Before posting content on any social media platform, consider WHO will be consuming that content and WHAT do they need to hear from you?
> If you’re an up and comer or manage up and comers at your firm, be sure to register for Partner Power Lunch Hour mini-trainings (only 30 minutes!) designed to teach you how to create, connect and cash in on your network. Click HERE to register!
> To learn more about how to communicate with others based on personality type, click HERE to grab my FREE cheatsheet.
>Connect with me on Instagram @heather_lisle or on LinkedIn @heatherlisleco
>Visit my website at www.heatherlisle.com to learn more about the trainings I offer and how to work with me.